Lory Belanger is an owner and shareholder of the WPGA and serves as the Lead Educator. Her role involves creating a comprehensive academy curriculum, policies, and procedures. This ensures that both aspiring and professional stylists receive a supportive education. Additionally, she oversees the daily operations of the grooming salon located in Portsmouth, NH, under the WPGA. Lory is an experienced Professional Master Canine Stylist and a Master of Holistic Arts who has honed her grooming skills over 15 years. She has worked alongside renowned groomers and has attended multiple grooming expos as a speaker to enhance her expertise further.

Lory holds Pet First Aid and CPR certifications and has undergone Fear Free Grooming training. Additionally, she is recognized as an AKC Salon Safe Groomer. Currently, a member of the International Society of Canine Cosmetologists, International Professional Groomers, and one of the founding participants of the Master Groomer Council of Best Practices, Lory is pursuing her education to be certified with the International Professional Groomers, is completing her Master Pet Aesthetician and Master of Holistic Arts diplomas through the WPGA.